The “Parents Who Host, Lose The Most: Don’t be a party to teenage drinking”was developed by Drug-Free Action Alliance. The Drug Free Action Alliance is located in Ohio and the campaign started in 2000. The campaign objectives are to educate parents about the health and safety risks of serving alcohol at teen house parties and increases awareness of and compliance with state underage drinking laws.
The campaign takes place on a local and a statewide level and runs April through early June. It concentrates on celebratory times for youth, such as homecoming, holidays, prom, graduation and other times when underage drinking parties are prevalent. Since the campaign began, it has been requested for replication in all 50 states, Canada, the Virgin Islands and Puerto Rico. While laws vary from state to state, the campaign's message is a universal one: It is illegal, unsafe and unhealthy for anyone under 21 to drink alcohol.
The campaign takes place on a local and a statewide level and runs April through early June. It concentrates on celebratory times for youth, such as homecoming, holidays, prom, graduation and other times when underage drinking parties are prevalent. Since the campaign began, it has been requested for replication in all 50 states, Canada, the Virgin Islands and Puerto Rico. While laws vary from state to state, the campaign's message is a universal one: It is illegal, unsafe and unhealthy for anyone under 21 to drink alcohol.
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